Armani Exchange, a sub brand of Armani, offers the most accessible and affordable fashion collections within the ultra-premium Armani family of brands. Armani Exchange was launched in 1991 to offer youthful street-style fast fashion to the American mass market. The brand is known for its fun and vibrant designs, enjoying popularity among teenagers and adults in their mid-thirties. The brand is a perfect shopping destination for shoppers who are developing their style and are looking forward to exploring the look and feel of designer clothing. Today, Armani Exchange enjoys presence all over the globe, offering premium yet affordable fashion to the spirited young consumers worldwide.